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Plenty of SEO advice circulating online describes tactics that have since been switched off, and a generator will happily produce markup for all of them. Three worth knowing before you use anything here.
FAQ and HowTo rich results are gone. Google removed HowTo rich results in 2023 and fully removed FAQ rich results from Search on 7 May 2026. Adding that schema expecting an expanded search listing will not produce one. Writing genuinely useful FAQ content for readers is still worth doing — just not as a schema play.
Your title may not be the title Google shows. Since 2021 it has rewritten titles it judges stuffed or unhelpful, commonly falling back to your h1. A pipe-separated keyword list is close to an invitation to be overridden, so write the title for the person deciding whether to click.
Length limits are pixels, not characters. Truncation is by rendered width, so a title in wide capitals cuts off sooner than one in narrow lowercase. Character counts are a useful proxy, which is why front-loading the specific detail matters more than hitting an exact number.
Worth knowing before you start, rather than after.
Generators and checkers only — no crawler, rank tracker, or full site audit.
Meta tags: no keywords tag; robots meta only when index or follow is off; optional OG/Twitter block.
Sitemap: manual URL list, XML-escaped locs, optional lastmod/changefreq — no automatic crawl.
robots.txt: one user-agent block; Disallow: / warns before you block the whole site.
UTM builder: local URL construction — source/medium should be lowercase for consistent GA reporting.
Keyword density: unigrams and bigrams with optional English stopwords — not a ranking target.
OG preview: two approximate mocks plus copyable tags — not a live Facebook or X fetch.
Nothing here guarantees how Google renders your title or description — rewrites still happen.
Titles are truncated by rendered pixel width — roughly 600px on desktop, which is about 50 to 60 characters depending on letter widths. Descriptions get roughly 920px, about 150 to 160 characters, on desktop but only around 680px on mobile. Front-load the important part in the first 120 characters or so.
Google has rewritten titles it judges unhelpful or keyword-stuffed since 2021, often substituting your h1. Descriptions that are templated or duplicated across many pages are routinely discarded in favour of text pulled from the page. Unique, specific, human-readable copy is the defence.
Not for that reason. Google removed HowTo rich results in 2023 and fully removed FAQ rich results from Search on 7 May 2026. Writing genuinely useful FAQ content for readers is still worthwhile; expecting a visual search feature from the schema is not.
No. Google has ignored it for well over a decade. Our meta tag generator deliberately does not produce one.
Generate the XML, host it at a stable URL such as /sitemap.xml, reference it from your robots.txt, and submit that URL under Sitemaps in Google Search Console. Only include URLs you actually want indexed.
Not as a target to optimise towards. It is useful as a diagnostic — a density that looks unnaturally high is a sign of stuffing. Google's systems understand synonyms and related meaning, so repeating an exact phrase adds nothing.